Lord of the Links

My sojourn into the Spider's Web

Monday, September 26, 2005

The extraordinary story of Amul

This SmartManager article describes the organization of Amul and its history. From a precocious enterprise it has come a long way now to become a behemoth in the country where it almost dominates the milk trade. The article talks of what makes Amul tick, from its credit policy, its pricing, its information systems to its distribution network and strong reliance on partners and vendors.
|| crawled by kpowerinfinity, 9:45 AM


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