Google may adopt a more livelier homepage, because even though its minimalist design has been hugely popular, it needs to popularize its bouquet of services which is suffering due to the hyperlinks not being present on the home page.
Despite this roiling change, Google's famously minimalist home page looks almost as it did when the upstart search company owned just 1% of the market. Consider this: Five years ago, Google's home page contained 50 words, 11 links, and zero ads. Today, it contains 49 words, 17 links, and zero ads.
Froogle is way behind Yahoo! Shopping, and even Gmail and Google Talk dont have anywhere near the number of subscribers as the alternate email services.